The Thinking Clouds

Conversational cultural tourism

GLOOCI

GLOOCI is the platform that brings cities to life with the Genius Loci: cultural routes, personalized content, and dialogue with the territory.

Conversational AIGeolocationAR/VRMobile App
Year

2023

GLOOCI

Key highlights

  • •Digital guides and tailor-made narrative routes
  • •Conversational experiences during visits
  • •Enhancement of local heritage

Use cases

  • •Municipalities and tourist territories
  • •Museums and cultural sites
  • •City branding projects
Visit GLOOCI→

References and funding

The Thinking Clouds has been admitted to the CulturaCrea program and to the benefits provided by the Decree of the Ministry of Cultural Heritage and Activities and Tourism of 11 May 2016 – Title II, for the implementation of an investment program of €214,825.00 for the development of “Genius Loci”, a cloud platform that improves access to cultural heritage.

Results

  • •Available on iOS and Android
  • •Implemented in cultural sites
  • •10K+ guided visitors